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Customer Experience (CX) AI Platform
  • Customer Experience (CX) AI Platform×
  • Platform

      CXone Mpower Platform

      • Platform Overview

        Complete AI platform for customer service automation

      • Enlighten AI

        Powering smarter CX with AI-driven insights and automation.

      • Cloud Architecture

        Innovative cloud-native foundation to rapidly scale extraordinary CX

      • Dashboards & Reporting

        Gain a full operational picture of your contact center, with enhanced visualization of real-time and historical insights

      • Integrations

        Seamlessly connect your business systems with our platform

      • Trust & Compliance

        Securing your trust with every interaction

      Discover the full value of AI in customer service

      Understand the benefits and cost savings you can achieve by embracing AI, from automation to augmentation.

      Calculate your savings

    • Products
      • Explore all Products

      • Capabilities

      • Interaction Orchestration

        Interaction Orchestration

        Orchestrate all interactions and workflows across every customer service touchpoint.

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        • Omnichannel Routing

          Reduce wait times and boost conversions with smart customer-agent matching.

        • Proactive Engagement

          Generate more revenue, minimize hang-ups, and proactively connect to reduce friction.

        • AI Orchestrator

          Unify and optimize every customer service workflow from intent to fulfillment.

      • Workforce Augmentation

        Workforce Augmentation

        Amplify team performance with specialized AI copilots for every role.

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        • Specialized AI Copilots

          Elevate human performance with specialized AI copilots for every role.

        • Workforce Engagement Management

          Elevate employees, adapt to flexible work, and meet expectations - without compromise.

        • Automated Agent Notetaking

          Instantly summarize interactions - accelerating resolution times and agent efficiency.

        • Voice of the Customer

          Unlock customer insights to enhance experiences, drive loyalty, and boost business growth.

        • Interaction Analytics

          Gain AI-powered insights from 100% of interactions to drive continuous improvement.

      • Service Automation

        Service Automation

        Automated customer self-service solutions increasing retention rates.

        View Products

        • Intelligent Virtual Agent

          Boost self-service satisfaction and conversion with conversational AI agents.

        • Experience Optimization (XO)

          Synthesize real customer conversations to identify your top automation opportunities.

        • Proactive AI Agent

          Keep customers engaged in conversation from onboarding to installation, service, and retention.

        • Knowledge Management

          Activate AI-powered enterprise knowledge to increase self-resolution rates and loyalty.


      • Solutions

      • By Industry

        By Industry

        • BPO

          Business Process Outsourcers

        • Financial Services

          Customer experiences that count

        • Government

          Elevate citizen trust

        • Healthcare

          Healthy patient experiences

        • Insurance

          Secure policyholder experiences

        • Retail

          Delight customers where they shop

        • Telecom

          CX for Telecommunications

        • Travel & Hospitality

          Boost traveler and guest loyalty

        Discover the full value of AI in customer service

        Understand the benefits and cost savings you can achieve by embracing AI, from automation to augmentation.

        Calculate your savings

      • By Business Initiative

        By Business Initiative

        • Grow Revenue

          Boost conversions and win rates to accelerate growth

        • Engage & Empower Employees

          Create a workplace of truly engaged employees

        • Boost Customer Loyalty

          Improve customer loyalty on interactions across the journey

        • Drive Digital Transformation

          Integrate digital technology at the center of CX

        • Small and Medium Business

          Drive growth and boost revenue with smarter, cost-effective customer service built for SMBs.

        • Call Center Software

          Empower agents to provide better experiences

        • Increase Operational Efficiency

          Leverage AI and automation to increase agent retention

        • Move to the Cloud

          Elevate experiences by moving operations to the cloud

        • Improve Compliance

          Protect your consumers with pre-built compliance solutions

        • Proactive Customer Engagement

          Elevate customer satisfaction with proactive conversational AI

      • Integrations & Custom Solutions

        Integrations & Custom Solutions

        • CXexchange Marketplace

          Discover partner solutions to extend capabilities on our platform

        • Pre-Built Integrations

          Seamlessly connect your business systems with our platform

        • Developer Tools & APIs

          Endless customization options with RESTful APIs and robust SDKs

        • Partner Ecosystem

          Embark on a journey of shared success and collaboration

        91% of customers recommend NiCE as a preferred CCaaS vendor

        Gartner® named NiCE the only Customers’ Choice CCaaS vendor in its 2024 Peer Insights™ “Voice of the Customer for Contact Center as a Service” report.

        Get report


      • View All Products
    • Services
      • Explore all Services

      Professional Services

      • Professional Services

        Industry-leading expertise, tools and know-how

      • Implementation Partners

        NICE-certified implementation partners

      • Business Consulting

        Your partner for successful transformation

      Training

      • Contact Center Training

        Tailored education delivered by CX experts

      Support & Assistance

      • Customer Support

        Global support you can depend on

      Make the smartest buying decision with the latest Gartner analysis

      NiCE has been named a Gartner® Magic Quadrant™ Leader for Contact Center as a Service for the 10th consecutive year and is positioned furthest on Completeness of Vision.

      Get report

    • Resources

        Knowledge Base

        • All Resources

          Whitepapers, datasheets, demos and more

        • Analyst Perspectives

          Contact center reports from third party analysis

        • Terms Glossary

          Detailed descriptions of industry-related terms

        • FAQs

          Contact center focused frequently asked questions

        • Guides

          Expert insights for superior CX

        Learning & Insights

        • On-Demand Webinars

          Browse our extensive webinar catalog

        • Interactive Product Tours

          Explore the complete platform with our self-guided demos

        • Blog

          CX industry guidance by contact center experts

        • Why NiCE? Video Series

          Step Inside The Room Where It Happened to see CX AI in action

        • NiCE & Simple: Video Demo Series

          Brilliant, bite-sized videos from our top product pros

        Community

        • Events

          Upcoming events and webinars

        • Customer Stories

          Our customer's success is paramount. Read case studies about real CX transformation

        • NiCE Clubs

          Collaborate, learn, and share best practices for customer service excellence

        Join us at the Largest CX Event of the Year!

        Registration is open! Interactions 2025: June 16-18, 2025. Aria Hotel, Las Vegas

        Register now

      • Company

          Company

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            Powering seamless cloud experiences

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            Securing your trust with every interaction

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            Discover why NiCE is the market leader

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            In a world where you can be anything, be NiCE

          Join us at the Largest CX Event of the Year!

          Registration is open! Interactions 2025: June 16-18, 2025. Aria Hotel, Las Vegas

          Register now

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          © 2025 NiCE

          Voice of the Customer (VOC)

          Put feedback to work

          Turn Voice of the Customer (VOC) insights into real-time action with AI-driven feedback tools built into CXone Mpower.

          View Demo Request a Quote

          Make feedback part of every moment

          Transform raw responses into strategic action across the CXone Mpower platform.

          • Deliver dynamic, branded surveys across voice and digital channels, with built-in automation to boost response rates.

          • Get role-specific dashboards and smart CSAT/NPS analysis to uncover what drives loyalty, churn, and agent performance.

          • Pair call recordings with survey results for context that improves coaching, QA, and resolution tracking.

          • Notify supervisors instantly when customers need follow-up—unlocking service recovery or upsell potential.

          • Push and pull feedback data across systems with ready-built integrations and flexible APIs.

          • Trigger agent actions directly in their desktop so feedback becomes a seamless part of the workflow

          Turn feedback into action

          See how CXone Mpower Feedback Management makes it easy to collect, analyze, and act on VOC insights—helping to identify root causes, support agents and close the loop in real time.

          Success stories

          See what global CX leaders are saying

          Sony logo

          Sony uses Feedback Management to improve service across channels

          10×

          increase in survey response rate. Faster routing and resolution

          Boosting CX at first touch
          onesource logo

          OneSource builds culture of improvement with Feedback Management insights

          +4.75%

          QA score improvement

          98%

          employee retention

          Higher scores, stronger teams
          PSEG logo

          PSEG identifies training opportunities to improve CX

          92%

          CSAT goal exceeded

          53%

          more surveys collected

          Sony logo
          onesource logo
          PSEG logo

          Related Products

          • Interaction Analytics
          • Quality Management
          • Interaction Recording & Management
          • Performance Management

          Get more from VOC

          Get deeper insights into voice of the customer programs, strategy, and measurable outcomes.

          ROI of Voice of the Customer
          Resource

          ROI of Voice of the Customer

          Transform Customer Feedback into Business Impact with CXone Mpower Feedback Management Holistic VOC
          White Papers

          Transform Customer Feedback into Business Impact with CXone Mpower Feedback Management Holistic VOC

          Ready to experience the power of one platform?

          Let us show you how NiCE can unify, automate and elevate your entire customer experience - with AI at the core and outcomes at the forefront.

          Watch the demoContact Sales

          Frequently Asked Questions

          moneygram
          Disney logo

          The world’s best brands trust NiCE to power 15B+ interactions a year

          Real insights,
          real impact

          Operationalize VOC at scale with built-in tools to collect, connect, and act on real-time feedback that drives better CX.

          Learn more

          Feedback Management is an AI-powered Voice of the Customer (VOC) solution that helps companies turn post-interaction surveys into real-time insight and action. Unlike tools that simply collect data, it supports a complete feedback loop—making it easier to understand sentiment, respond to needs, and improve agent performance across the journey. As part of the CXone Mpower platform, it’s deeply integrated into the customer experience strategy from the start.

          Companies that adopt Feedback Management often see measurable improvements in both customer and agent experience. According to Metrigy research, organizations using VOC programs have achieved a 35.5% increase in CSAT and a 32.8% boost in agent efficiency.

          Feedback Management also contributes to cost reduction—up to 15.3%—and can even support year-over-year revenue growth. These results stem from embedding customer feedback into everyday operations, helping teams recognize trends, respond faster, and support agents with the insights they need to succeed.

          Feedback Management is designed to close the gap between insight and action. When customers respond to surveys—especially with low scores or urgent needs—the system automatically triggers real-time alerts and role-based workflows. That means supervisors and frontline staff can respond immediately to resolve issues, recover at-risk customers, or follow up with appreciation.

          These same capabilities can also surface opportunities for upselling or cross-selling. Instead of simply storing survey data, the platform makes feedback a live input into the customer experience.

          The advanced analytics within Feedback Management offer a complete view of both customer sentiment and agent performance. Data from surveys appears alongside call recordings, QM scores, and even CSAT or NPS trends, all connected in a single interface.

          Managers can explore what’s working, what’s not, and why—whether at the level of individual agents or across broader customer journey patterns. These insights help drive smarter decisions, improve training, and create more personalized coaching experiences for the entire team.

          Feedback Management makes it easy to reach customers where they already are. Surveys can be delivered across more than 24 channels—including IVR, email, SMS, live chat, WhatsApp, Instagram DM, Facebook Messenger, and more.

          Customers receive surveys immediately after an interaction ends, either in the call flow or directly in the chat window. Companies can also offer web links or auto-callback options to boost engagement.

          Because Feedback Management is part of the CXone Mpower platform, feedback doesn’t live in a silo. It connects directly to other applications like Quality Management, Performance Management, Recording, and even chatbots.

          That means survey responses can trigger coaching opportunities, tie back to call recordings, or launch directly from customer context—like call disposition or agent flags. Companies can personalize when and how surveys are delivered, then use that data to inform agent development, operational decisions, and service recovery efforts.

          Yes. Feedback Management integrates with Salesforce and other CRM systems to support automated workflows and data sharing. APIs can be used to push or pull contact lists, case updates, and closed-loop follow-up actions. It’s easy to trigger surveys from CRM events or embed insights back into the tools teams already use, keeping feedback loops connected from customer interaction to resolution and beyond.

          Capture feedback anywhere

          Gather post-interaction feedback from over 20 channels—including voice, email, SMS, chat, and social—in one unified system.

          Uncover what drives CX

          Connect feedback to performance data and surface the trends, behaviors, and processes that matter most.

          Take action in the moment

          Use real-time alerts and role-based workflows to close the loop fast and improve outcomes before customer issues escalate.

          Coach smarter, not harder

          Fuel targeted coaching and development with personalized insights tied to CSAT, NPS, and customer sentiment.